About the role We're working with an ambitious and growing business based in Cardiff that's looking to appoint a Senior Paid Media Manager to lead and optimise paid media activity across multiple channels. This is a senior, hands-on role suited to someone who combines strong strategic thinking with deep technical expertise. You'll play a key role in driving performance, mentoring others, and shaping paid media strategy to deliver measurable results. Key responsibilities Own and lead paid media strategy across channels including Google Ads, Meta, LinkedIn and other relevant platforms Plan, build, and optimise high-performing paid campaigns to meet commercial objectives Manage and analyse budgets, forecasts, and ROI Use data and insight to continually test, learn, and improve performance Produce clear performance reports and communicate results to stakeholders Stay ahead of industry trends, platform updates, and best practice Support and mentor junior team members where appropriate Collaborate closely with wider marketing, content, and creative teams About you Proven experience in a senior paid media or performance marketing role Strong hands-on experience with Google Ads and paid social platforms Confident managing significant budgets and delivering against KPIs Highly analytical with excellent attention to detail Comfortable presenting performance and recommendations to stakeholders Proactive, commercially minded, and results-driven Salary Up to 50k pa Company pension